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Agency Leaders MasterClass: How To Build Mental Toughness That Can Make Your Agency More Successful

Being the leader of a communications agency is hard work.
We are in a time of unprecedented change. Adapting to this change and developing the vision and leadership strategy that will inspire your staff takes a lot of hard

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Prosper Group Transaction Advisors Case Study – Cassidy & Associates

This week Prosper Group announced that it served as transaction advisors to the management team of Cassidy & Associates in their purchase of the lobbying firm from Interpublic. Kai Anderson (CEO) leads the management team under new ownership along

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Agency Owner’s Masterclass: Why You and Your Partners Need a Buy-Sell Agreement

AGENCY OWNERS MASTERCLASS: Why You & Your Partners Need A Buy-Sell Agreement

There is a compelling case for creating a Buy-Sell Agreement for co-owned agencies. If owners agree about how to appraise business value and set the terms of

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16 Keys to Healthy, Long-Term, High-Value Agency/Client Relations

Breaking the Cycle Of Glee to Flee

By John J. Seng
2017 marks my 38th year as a public relations practitioner, with 35 years on the PR agency side of the fence and three years in the mid-1980s managing

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