Prosper Group Advises Lovell Communications in its Acquisition by HMA
Prosper Group was proud to advise Lovell Communications in its recent acquisition by management consultancy Health Management Associates (HMA). As counsel throughout the process - from identifying acquirers through due diligence to the final acquisition - Prosper focused on finding the right partner for Lovell and developing a transaction model that maximized value to both buyer and seller.
Founded in 1988 and based in Nashville, Tenn., Lovell Communications provides communication solutions and strategies for healthcare organizations. Lovell services include corporate communications, marketing and media strategies, transaction support, and navigation of complex operational, reputational and regulatory issues. Lovell CEO Rosemary Plorin will continue to lead the firm, which will now operate as Lovell Communications, an HMA Company.
HMA, founded in 1985, is a management consultancy firm specializing in the service of healthcare companies and human services policy, programs, financing, and evaluation. Clients include government, public and private providers, health systems, health plans, community-based organizations, institutional investors, foundations, and associations.
As the pace of transformation in healthcare continuously increases, the need for effective, strategic communications has never been greater,” Plorin said. “We are honored to offer our expertise in support of HMA’s clients and look forward to what we will accomplish together as we pursue a shared commitment to making healthcare more accessible, equitable and effective.”
“Lovell’s strategists have an impressive track record of helping healthcare clients overcome challenges and seize opportunities,” said HMA founder, president and co-chairman Jay Rosen said. “They are a natural addition to our company as we open a Nashville office and continue to expand the depth and breadth of services that we offer our clients and partners.”
About Prosper Group
Prosper Group is a consultancy comprised of former owners and senior executives of public relations and public affairs agencies. All have successfully exited their agencies, and use that experience to help current founders and owners achieve their business goals and maximize the value of their life's work. The group taps into their deep experience to implement proven proprietary methodologies across agency performance, owner exit planning, and M&A transactions – all to drive both the owner's and the agency's success. To learn more about us, please visit our Services page.
If you are interested in talking to Prosper Group about growing your agency, exiting it, or have a merger or acquisition in mind, please reach out to us. You can reach David Bosses, Partner at dbosses@prospergroup.net or Alex Halbur, Managing Partner at alex@prospergroup.net.
